The world of marketing is rapidly changing, and even now is readjusting to the demise of cookies and the rise of gamification and zero-party data. Competition has never been more intense, and every marginal gain is vital.Read More from Zero-Party Data for marketers

The world of marketing is rapidly changing, and even now is readjusting to the demise of cookies and the rise of gamification and zero-party data. Competition has never been more intense, and every marginal gain is vital.Read More from Difference between ‘knowing’ and ‘understanding’ your audience